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Reddit Funnel Math — Worked Funnel Math
Every input below is a sourced figure with its label; the arithmetic is shown step by step. Where no public figure exists, Kronos says so instead of inventing one — worked examples are planning illustrations, not promises.
Tech / B2B SaaS budget math at the AdBacklog CPA range
Label: CLAIMED · Source: AdBacklog 2025 compilation: Tech / B2B SaaS CPA $50–$100+ (report §3.4)
$5,000 budget (planning input)
$5,000 / $100 CPA = 50 conversions at the top of the range
$5,000 / $50 CPA = 100 conversions at the bottom of the range (the published range is $50–$100+, so 100 is the ceiling of this calculation, not a floor)
Result: 50-100 conversions from $5,000 at the compiled range — a benchmark/planning range only, not a promise. The Aimers compilation disagrees with AdBacklog by roughly 2x on format pricing; see benchmarks.json.