{
  "product": "Kronos Sales AI",
  "dataset": "Kronos funnel dataset",
  "url": "https://kronossalesai.com/dataset",
  "json": "https://kronossalesai.com/dataset.json",
  "note": "Counts are computed from the shipped data files when this document is requested. The dataset itself is proprietary; this document describes its coverage, methods and labelling.",
  "coverage": {
    "knowledgeDocuments": 24,
    "knowledgeBytes": 157453,
    "funnelPlays": 68,
    "industryBenchmarkRows": 15,
    "additionalBenchmarks": 9,
    "benchmarkSource": "WordStream / LocaliQ Facebook Ads Benchmarks 2026 (US leads campaigns, n=452)",
    "gohighlevelBlueprints": 8,
    "sourcedWorkedExamples": 2,
    "syntheticPersonas": 12,
    "syntheticScenarios": 8,
    "syntheticFunnelMathRecords": 720,
    "syntheticWorkedExamples": 12,
    "compliancePairs": 18
  },
  "layers": [
    "Sourced corpus: the Haynes webinar operating system and framework, field data and response patterns, platform playbooks for Meta, webinars and GoHighLevel, and verified 2026 research documents (Meta policy and facts, webinar benchmarks, US marketing law, competitor pricing, conversion benchmarks).",
    "Structured machine data: the funnel play library, industry benchmark tables, creative patterns, policy rule sets and worked examples the builders and the compliance checker run on.",
    "Synthetic layer (2026-10-28): fictional personas and simulated scenarios for reasoning practice, code-computed funnel-math records for arithmetic fluency, and before/after compliance pairs verified against the live checker. Synthetic records are labelled inside the data and never substantiate a claim."
  ],
  "labelling": [
    "VERIFIED — primary source read in full (for example the Meta Transparency Center, a benchmark publisher's own report).",
    "VENDOR-CLAIMED — a platform's own panel or report; real data about its users, not a neutral benchmark.",
    "OPERATOR-REPORTED — a named operator's own account; a data point, not a rate.",
    "CLAIMED — dataset planning figures from the Haynes material.",
    "SYNTHETIC / SYNTHETIC-MODEL — invented for training; illustrates a method, never evidence."
  ],
  "methods": [
    "Persona and scenario simulation: complete fictional businesses and conversations, hand-authored for internal consistency.",
    "Programmatic generation: funnel-math records computed by script from stated inputs — arithmetic is exact, inputs are planning assumptions.",
    "Counterfactual pairs: a violating draft beside its compliant rewrite, with expectations re-verified against the live compliance engine by the test suite on every run."
  ],
  "gaps": [
    "No independent benchmark exists for high-ticket close rates or application-funnel conversion; Kronos stores operator-reported ranges, labelled as such.",
    "No platform benchmark publishes webinar registration-page conversion; Kronos records the gap instead of a figure."
  ]
}